{"id":2791,"date":"2026-05-24T21:04:29","date_gmt":"2026-05-24T19:04:29","guid":{"rendered":"https:\/\/www.visual61.com\/site\/?p=2791"},"modified":"2026-07-17T21:55:13","modified_gmt":"2026-07-17T19:55:13","slug":"machine-learning","status":"publish","type":"post","link":"https:\/\/www.visual61.com\/site\/machine-learning\/","title":{"rendered":"Machine Learning"},"content":{"rendered":"

El machine learning o aprenentatge autom\u00e0tic \u00e9s una branca de la intel\u00b7lig\u00e8ncia artificial que permet als sistemes aprendre i millorar a partir de les dades, sense ser programats expl\u00edcitament per a cada tasca.<\/p>\n<\/div>

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Qu\u00e8 \u00e9s el Machine Learning?<\/h2><\/div>

En lloc de seguir instruccions fixes, un sistema de machine learning analitza grans quantitats de dades, identifica patrons i pren decisions basades en all\u00f2 apr\u00e8s. Com m\u00e9s dades processa, millor es torna en la seva tasca.<\/p>\n

Un exemple quotidi\u00e0 \u00e9s el filtre d’spam del correu electr\u00f2nic: apr\u00e8n a identificar missatges no desitjats a mesura que l’usuari els marca com a tal.<\/p>\n<\/div>

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Per a qu\u00e8 serveix?<\/h2><\/div>
    \n
  • Personalitzar recomanacions de productes<\/li>\n
  • Detectar fraus i comportaments an\u00f2mals<\/li>\n
  • Segmentar audi\u00e8ncies de forma intel\u00b7ligent<\/li>\n
  • Optimitzar campanyes publicit\u00e0ries autom\u00e0ticament<\/li>\n<\/ul>\n<\/div>
    <\/div>

    Machine Learning i m\u00e0rqueting<\/h2><\/div>

    Les plataformes publicit\u00e0ries com Google Ads o Meta Ads utilitzen machine learning per optimitzar les campanyes en temps real: decideixen a qui mostrar un anunci, quan i a quin preu, millorant cont\u00ednuament els resultats a mesura que acumulen dades.<\/p>\n<\/div><\/div><\/div><\/div><\/div>\n","protected":false},"excerpt":{"rendered":"

    El machine learning o aprenentatge autom\u00e0tic \u00e9s una branca de la intel\u00b7lig\u00e8ncia artificial que permet als sistemes aprendre i millorar a partir de les dades, sense ser programats expl\u00edcitament per a cada tasca.<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"rank_math_title":"Machine Learning: Aprenentatge Autom\u00e0tic | Visual61","rank_math_description":"El machine learning o aprenentatge autom\u00e0tic \u00e9s una branca de la IA que permet als sistemes aprendre i millorar a partir de les dades, sense programaci\u00f3 expl\u00edcita.","rank_math_focus_keyword":"machine learning","footnotes":""},"categories":[24],"tags":[37,48,41],"class_list":["post-2791","post","type-post","status-publish","format-standard","hentry","category-diccionari","tag-intelligencia-artificial","tag-machine-learning","tag-marqueting-digital"],"_links":{"self":[{"href":"https:\/\/www.visual61.com\/site\/wp-json\/wp\/v2\/posts\/2791","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.visual61.com\/site\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.visual61.com\/site\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.visual61.com\/site\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.visual61.com\/site\/wp-json\/wp\/v2\/comments?post=2791"}],"version-history":[{"count":3,"href":"https:\/\/www.visual61.com\/site\/wp-json\/wp\/v2\/posts\/2791\/revisions"}],"predecessor-version":[{"id":3134,"href":"https:\/\/www.visual61.com\/site\/wp-json\/wp\/v2\/posts\/2791\/revisions\/3134"}],"wp:attachment":[{"href":"https:\/\/www.visual61.com\/site\/wp-json\/wp\/v2\/media?parent=2791"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.visual61.com\/site\/wp-json\/wp\/v2\/categories?post=2791"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.visual61.com\/site\/wp-json\/wp\/v2\/tags?post=2791"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}